The Year in Travel: The 10 Most-Visited Cities of 2024

What a year it has been for global tourism! International travel surged by nearly 20 percent, with tourist spending reaching an impressive USD 1.9 trillion. And with 2024 drawing to a close, it’s time for year-end round-ups! 

In this roundup, we highlight the ten most-visited cities of 2024.

• Bangkok

Bangkok has already welcomed an astonishing 32 million international arrivals so far this year, with Christmas tourists still to be counted. The Thai capital has not only rebounded from the pandemic but has actually surpassed pre-2020 tourism levels. From its vibrant street markets and ornate temples to the bustling Chao Phraya River, Bangkok beckons visitors from all over the world. Many tourists flying into Bangkok often continue their travels to other parts of Thailand, such as its famous beaches, making the capital a key gateway for exploring the country.

•  Istanbul

Located at the crossroads of Europe and Asia, Istanbul has welcomed 23 million international arrivals in 2024 so far. The city captivates travelers with its seamless blend of history, culture, and modern comforts. Ancient landmarks like the Hagia Sophia and the Grand Bazaar sit alongside vibrant dining, art, and nightlife scenes that rival the most cosmopolitan cities in the world. Istanbul’s rising reputation as a culinary hotspot and a center for international events only adds to its growing appeal.

• London

London takes the third spot with 21.7 million international arrivals—no surprise there. The city’s iconic landmarks and vibrant cultural scene have firmly established it as a top global tourism destination. Visitors flocked to Buckingham Palace, the Tower of London, and the British Museum, while also enjoying the renowned West End theater district. London’s enduring appeal will continue to draw travelers from around the world. Additionally, Heathrow Airport remains one of the most popular entry points for European tours.

•  Hong Kong

With 20.5 million international arrivals in 2024, Hong Kong is once again a shoo-in for the annual top ten most visited cities in the world. Soaring skyscrapers, lush green hills, and rich heritage make it a magnet for global travelers. The city offers something for everyone, from vibrant nightlife and world-class shopping to exceptional dining. Its strategic gateway location further boosts its appeal.

•  Mecca

Mecca remained one of the most-visited cities in 2024, attracting 19.3 million pilgrims for the Hajj and Umrah, among others. As the holiest site in Islam, the city draws a steady influx of visitors each year. Continued investments in infrastructure and accommodations have enhanced the experience for visitors, further boosting Mecca’s accessibility and appeal.

•  Antalya

A second entry for Turkey, Antalya’s sun-soaked beaches and crystal-clear waters attracted 19.3 million travelers in 2024. Known as the Turquoise Coast or the Turkish Riviera, the city boasts a mix of luxury resorts, ancient ruins, and a charming old town. Visitors enjoyed everything from leisurely days on the Mediterranean to exploring the ruins of Perge and the grandeur of Aspendos.

•  Dubai

With 18.3 million international arrivals in 2024, Dubai continues to captivate with its breathtaking skyline and extravagant experiences. Iconic landmarks such as the Burj Khalifa and Palm Jumeirah, along with desert safaris and luxury accommodations, attract millions, but the city’s events calendar, including international expos and sports tournaments, is what solidifies Dubai’s position among the world’s top global destinations.

•  Macau

With 18 million arrivals in 2024, Macau’s vibrant mix of casinos and luxury hotels drew millions of visitors. Known as the “Las Vegas of Asia,” Macau offers much more than gaming. UNESCO-listed sites like the Ruins of St. Paul’s and the A-Ma Temple highlight its rich history, while culinary delights and exciting entertainment options make Macau a favorite for many.

•  Paris

Of course, Paris, the perennial favorite, is on the list. With 17.4 million arrivals in 2024, the City of Lights continues to enchant visitors. Iconic attractions like the Eiffel Tower, the Louvre, and Notre Dame are as popular as ever, and let’s not forget the little thing of the 2024 Paris Summer Olympics.

• Kuala Lumpur

With 16.5 million arrivals in 2024, a jump of over 70 percent from the previous year, the Malaysian capital rounds out our list. Its affordability and strategic location in Southeast Asia further contributed to its growing popularity, making it the perfect jumping-off point for a Southeast Asian tour.

2024 has truly been a remarkable year for international travel, with cities around the world experiencing impressive growth in tourism. As travel continues to thrive, staying connected has become more essential than ever. Travel SIM cards and eSIMs are vital tools for keeping travelers connected while abroad. With international SIM cards and eSIMs for travel  providing seamless service across multiple countries, travelers can avoid expensive roaming charges. 

Global travel has never been more accessible or convenient. Travelers explore the world with ease and stay connected wherever their journeys take them.