You’ve probably seen it online—people talking about the Direct Fairways lawsuit. Some blogs call it a scam. Others say it’s a major court case with thousands of angry customers. But here’s the thing: most of those articles are confusing, misleading, or just plain wrong.
That’s why we’re here. In this article, we’ll give you the real facts about the Direct Fairways lawsuit. No guesswork. No rumors. Just true, simple information that makes everything easy to understand.
If you’re a small business owner or someone who’s worked with Direct Fairways, this article will help you understand what actually happened, why people are upset, and what the lawsuit is really about. Let’s start from the beginning and walk through it together.
Who Is Direct Fairways?
Direct Fairways is a company based in Tempe, Arizona. They offer advertising services for golf courses, which means they help local businesses promote themselves by placing ads on golf course materials, like yardage books, scorecards, or signage.
Imagine you own a pizza shop or a plumbing service. A Direct Fairways rep might call and say, “We’ll put your ad in front of golfers in your town.” Sounds great, right? And for some businesses, it worked. But for others, things didn’t go so smoothly.
Direct Fairways has been around for several years and worked with many small businesses. But not everyone is happy with how they operate. That’s when the problems started showing up online.
Why Did People Start Talking About a Lawsuit?
It all started when people began sharing stories online—on Reddit, Facebook, and the Better Business Bureau (BBB) website. They said things like:
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“I was charged more than I agreed to.”
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“They promised advertising, but I never saw anything.”
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“They won’t return my calls or give me a refund.”
As more people spoke up, the name “Direct Fairways” began showing up in searches next to words like “lawsuit,” “scam,” or “complaints.” That made others wonder: Is this company in legal trouble? Did someone sue them?
And here’s where things get tricky—because yes, there was a lawsuit. But not the kind you might think. Let’s look at what really happened.
The Only Real Lawsuit: What the Court Records Say
On September 16, 2022, a company called Amur Equipment Finance Inc. filed a lawsuit against Direct Fairways LLC. This is the only confirmed legal case on public record involving the company.
But this wasn’t a customer complaint. It wasn’t about ads, service, or small business owners getting scammed. It was a business-to-business case.
Amur is a commercial financing company. They often give money or lease equipment to businesses that need help running their operations. In this case, Amur claimed that Direct Fairways broke their contract and didn’t pay what they owed.
So yes, Direct Fairways was sued—but it had nothing to do with customers or advertising complaints. It was a contract issue between two companies. Still, because the lawsuit happened, people started to connect it to all the customer complaints popping up online.
What Was the Lawsuit Really About?
Let’s break it down in simple words.
Amur says they made a deal with Direct Fairways. That deal involved money, equipment, or services (we don’t know the exact terms). Direct Fairways was supposed to pay Amur back—but according to the lawsuit, they didn’t.
That’s it. That’s the real lawsuit.
There’s no mention of customers in that court case. No golf course ads. No small business owners complaining. It’s just one company saying the other didn’t pay them back.
The case was filed in 2022. As of 2025, we still don’t know if it ended with a settlement, trial, or was dismissed. But again, it’s important to remember: this is not a customer lawsuit.
Is There a Customer Lawsuit Against Direct Fairways?
Here’s the short answer: No.
Even though there are many complaints from unhappy customers, there is no official lawsuit filed by consumers. No class action. No court case from angry small businesses. Nothing like that.
Still, you’ll find blogs and articles that say things like “Direct Fairways is being sued by hundreds of people” or “Huge class action filed.” These stories may sound exciting—but they’re not true.
We checked real court records, BBB pages, and trusted forums. And the truth is clear: the only real lawsuit is from Amur Equipment Finance.
That doesn’t mean customers don’t have real problems. But legally speaking, no group of customers has taken Direct Fairways to court. Not yet, anyway.
Customer Complaints: What People Are Really Saying
Now let’s talk about what’s really going on with customers—because this is where the anger is coming from.
If you go to the Better Business Bureau (BBB) website, you’ll find over 270 complaints about Direct Fairways in the past three years. That’s a lot.
So what are people complaining about?
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Surprise charges – Some customers say they were charged more than agreed or billed again without permission.
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No service delivered – Others say they paid for advertising but never saw their ad anywhere.
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Poor communication – Many say they tried to call or email, but never got a reply.
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High-pressure sales – Some felt rushed or pushed into signing something they didn’t fully understand.
These are real people with real frustrations. And even though they haven’t gone to court, their stories help explain why the company is getting so much attention—and why people keep searching for “Direct Fairways lawsuit.”
What BBB, Reddit, and Facebook Reviews Show
When you search for Direct Fairways lawsuit, you’ll also find a lot of customer reviews and angry comments on websites like BBB, Reddit, and Facebook.
On the BBB site, many people say they paid for ads but never saw them. One small business owner wrote, “They charged my card twice and then disappeared.” That’s not just frustrating—it’s scary for a small business trying to grow.
On Reddit, users talk about phone calls from salespeople who were very pushy. One person even said, “I used to work there, and I felt guilty selling to people.” That kind of story makes others feel nervous and confused.
On Facebook, some business groups have posts warning others not to trust the company. They say things like, “Stay away from Direct Fairways. They took my money and gave nothing back.”
These reviews don’t prove any crime. But they do show a pattern—many people feel like they were treated unfairly, or even tricked.
Did Direct Fairways Break the Law?
This is a good question—and an important one.
Just because a company gets complaints doesn’t always mean they broke the law. There’s a big difference between bad service and illegal actions.
Right now, there are no criminal charges against Direct Fairways. No government agency (like the FTC or a state attorney general) has taken them to court. So, from a legal point of view, they haven’t been found guilty of any wrongdoing.
But still, the Direct Fairways lawsuit with Amur Finance is real. And all the customer complaints are also very real. So even if it’s not illegal, it’s clear that something is wrong, and many people feel hurt or taken advantage of.
That’s why this topic matters so much.
Why So Many Blogs Give False Info
Have you read an article that says “Direct Fairways is being sued by hundreds of customers”? Or maybe one that talks about a “giant class action”?
If so, you’ve probably read a blog that made things up just to get clicks.
These blogs often don’t check court records. They copy from other websites without making sure the info is true. They use big, scary headlines so people click and share—but the stories inside are not based on facts.
That’s why this article was written—to clear up the lies and explain the real facts about the Direct Fairways lawsuit.
If you ever read something that sounds dramatic or shocking, ask yourself: Where is the proof? If there’s no real court case or trusted source, it’s probably just made up.
What Small Business Owners Should Know
If you’re a small business owner, you know how important every dollar is. So what can we learn from all this?
Here are a few simple tips:
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Always read the fine print. Before signing anything, read the whole contract—even the boring parts.
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Don’t feel rushed. If someone pressures you to say yes right away, that’s a red flag.
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Check reviews first. Search for the company online, look at BBB, and see what others say.
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Ask for proof. If someone promises exposure or advertising, ask for real examples.
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Keep records. Always save emails, contracts, and payment details in case you need them later.
It’s better to spend five extra minutes checking than to lose hundreds of dollars.
Can You Get a Refund or Help?
If you’ve already paid Direct Fairways and feel something went wrong, you still have options.
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Call their support. Sometimes companies will offer a refund or fix the issue if you contact them directly.
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File a BBB complaint. This is free and shows others what happened.
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Talk to your bank. If you were charged unfairly, your credit card company might reverse the charge.
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Report to your state. Many states have a consumer protection office. They can help if you think you were scammed.
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Speak with a lawyer. If you lost a large amount, legal advice might be helpful.
Even if you don’t sue, these steps can protect you and help others avoid the same problems.
Bottom-Line
So let’s sum it up.
Yes, there is a real Direct Fairways lawsuit, but it’s not what most blogs claim. It’s a business case filed by Amur Equipment Finance, not a lawsuit from customers or a class action.
But that doesn’t mean everything is fine. The large number of complaints online shows that many people feel upset, misled, or ignored. That’s serious, and it shouldn’t be brushed aside.
As of 2025, there are no other official lawsuits against Direct Fairways—but that could change if more people take action. In the meantime, the best thing we can do is share real, honest info and help others stay informed.
If you’ve read this far, thank you. You now know more than most people about the real facts behind the Direct Fairways lawsuit—and you didn’t fall for the fake stories.
Stay smart, stay safe, and always ask for the truth.
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